July 08, 2016

Fashion in the Arena, equestrian fashion show brisbane australia

RIDERSxoxo was very excited with the success of FASHIONS IN THE ARENA, a fundraising initiative for Equestrian Queensland, on Saturday the 23rd April.

FASHIONS IN THE ARENA was created by RIDERSxoxo, with the assistance of Nicole Tough and her great Team of fellow Dressage Queensland Festival Committee Members. The Event was to help raise money for Dressage Queensland and all the other sports under the Equestrian Umbrella (Eventing, Showhorse, Showjumping and Interschool).

RIDERSxoxo, with Nicole and her team started to plan the event back in December of 2015. We had a lot to achieve getting the Event organised in such a short timeframe, however with a lot of hardwork, meetings and planning we managed to meet a tight deadline.

Equestrian Fashion Show for horse riders Australia

It certainly was an interesting RIDE..... organising Models (casting the right ones), Dancers, Cherography for both, DJ and Music Choices, Make Up Artists and putting together the "LOOKS" for the Models/Dancers/Riders/Horses.Along with organising the Horse component of a Dressage Rider and Jumping Rider (and the safety aspects to go with that considering the environment and atmosphere), Lighting, Stage and Sound, Food and Alcohol, Seating ect. Quite a interesting list for a bunch of Horsey Girl's to contend with. ALL that and it had NEVER been done before EVER, and we did it for the first time here in Brisbane, AUSTRALIA!!!

 Equestrian Fashion Show Australia, Brands

The Show opened with RIDERSxoxo Sponsored Rider Janina Kletke (who came all the way from Melbourne) riding Beelzebub to Micheal Jacksons "You Rock My World", followed by the Models Strutting their way down the Runway in Pikeur Tails and Knix Sport Underwear to Robert Palmers "Addicted To Love". This certainly got the attention of the male members of the audience. Following the Models then came the Dancers with a equally amazing Dance routine wearing PK International Sportswear, and very colourful Celeris Short Boots. The rest of the evening unfolded with a combination of Model's on the Runway, Dancers doing some pretty Cool Numbers, and Horses being Ridden and Led Showcasing both Horse/Rider Fashion, doing both Dressage and Jumping. Our Jumping Rider for the night was Tanya Schmidt, and both Janina (our Dressage Rider) and Tanya did a fantastic job in a big atmosphere, which was quite demanding on the Horses, and Riders.

Equestrian Fashion Brands Show

The closing of the Show was one of my favourite moments with the Models Showcasing our very own design of KEP Italia Helmets Unique to RIDERSxoxo in the Gorgeously bright colours of Cerise, Ferrari Red, Hermes Orange and Royal Blue, complimented by PK International Sportswear's Winter Collection. However not to be forgotten in this moment was our Dancers who had one of their team members flipping their way very spectaculalry down the Runway amongst the Models for the Finale.

All of the latest Collections from PIKEUR/ESKADRON, PK INTERNATIONAL, CELERIS BOOTS, KEP ITALIA, CASCO, BR RIDING EQUIPMENT, MAKEBE, JUDI, KNIXWEAR, and DOBERT, were showcased on the night.

Underwear Equestrian Fashion Australia

It was a huge night, and we hope all who came or watched the Live Streaming had as much fun as we did, and we can't wait to do it again next year.

RIDERSxoxo would like to thank the Dressage Committee for all their help and assistance; the Queensland Young Riders (Sponsored by RIDERSxoxo) for all their help both Parking Cars so efficiently and then helping the Models and Dancers behind the scenes in their changes between runs. (rather like a well oiled Formula Two change in the pit), very good job guys...... our host for the Evening Simone Bennett-Smith who did a very professional job as MC and everyone else involved in the Running of the Event !!

If you missed out on the night, there is some Highlights you can watch on a Short Two Minute Video




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